Everyone starts somewhere when it comes to blogging and reviewing things, and it doesn’t really matter what those things are. If you missed my last post about the subject, you can find it here. Maybe you fancy yourself a journalist, nothing wrong with that. So you are going to start looking up where to get started, talking to people who have done it or are doing it, and that might be how you ended up here. You will see big scary phrases like “Search engine optimization” (SEO for short) and probably think, ” What the hell is that?”

That is a simple answer that people will make complicated, by the way. Every search engine in existence, Google, Bing, or whatever, will have its own criteria as to what it shows when people try to use it to look things up, to decide what it shows people. Things like does your article have pictures, backlinks ( have people used you as a reference, essentially, this says trusted people also trust you) have you linked to other people to show you are also proving what you say. You can learn more about SEO here.

Now, all this is to say, if you grew up when Nike started their “Just Do It” campaign and had to explain to your grandmother what IT was in the middle of a mall, you understand how this is both great and bad advice. You do need to just get started, but you also need some sort of a plan. Maybe not a step-by-step plan, but the semblance of one at least. So here is where the advice comes in.

Make your plan, but don’t be so solid about it that it can’t change because you need to be able to adapt, then get started. Bad content is better than no content, and chances are, your content at first will be bad. That’s fine, nobody is likely to see it. You are building anyway. Rome wasn’t built in a day, and all that cliche stuff. The goal to start is to get comfortable putting yourself out there and writing to an audience you will probably never know, and in a way, some algorithm will show people. This takes some people years to master. Best wishes, and may the gaming gods bring you glory.
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